The Ordinary
The Ordinary
The Ordinary Granactive Retinoid 2% Emulsion Serum
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Why you'll love it 💗
- Gentle, effective formula for daily use
- Suitable for oily, dry & sensitive skin
- Hydrates, nourishes & protects
- Lightweight, non-greasy finish
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Skincare in Pakistan – Only at Khayest
Discover skincare that works for every skin type and climate in Pakistan — exclusively at Khayest.
- Best skincare products in Pakistan
- Natural and dermatologist-recommended options
- Affordable face serums, moisturizers & sunscreens
- Tailored routines for oily, dry & sensitive skin
- Trusted Korean & international skincare brands
Product Details
Product Details
- Product form
- Serum
- Suitable for skin type
- Sensitive, Dry, Aging
Description
Description
The Ordinary Granactive Retinoid 2% Emulsion Serum is a skincare product designed to provide the benefits of retinoids with a gentler formulation. Here’s a detailed breakdown of its features and how to use it:
Features:
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Granactive Retinoid (Hydroxypinacolone Retinoate - HPR):
- This is the key active ingredient in the serum. It's a form of retinoid that works similarly to retinol but is less irritating to the skin. It helps improve skin texture, reduce fine lines and wrinkles, and promote cell turnover, making the skin appear smoother and more youthful.
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2% Concentration:
- The serum contains 2% Granactive Retinoid, which offers a mild, yet effective, retinoid treatment. It's an excellent option for beginners or those with sensitive skin who want to experience the benefits of retinoid without excessive irritation.
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Emulsion Formulation:
- The serum has an emulsion texture, which is slightly thicker and more moisturizing compared to traditional retinol serums. This helps to hydrate the skin while providing the benefits of the retinoid, making it suitable for those with dry or sensitive skin.
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Non-Irritating:
- Granactive Retinoid is designed to be less irritating than other forms of retinoids like retinol, which can cause redness, peeling, and dryness, especially for those new to retinoids or those with sensitive skin.
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Anti-Aging & Skin Texture:
- This serum is formulated to target signs of aging (fine lines, wrinkles) and promote smoother skin. It encourages collagen production and enhances skin cell turnover for a more radiant complexion.
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Free from Parabens, Sulfates, and Phthalates:
- The formula is free from harsh chemicals, making it a clean, gentle option for those looking for a more natural skincare regimen.
How to Use:
-
Patch Test:
- Before incorporating any new retinoid product into your routine, always do a patch test to check for any adverse reactions, especially if you have sensitive skin.
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Evening Application:
- Retinoid products are best used in the evening because they can make the skin more sensitive to sunlight. After cleansing and applying toner (if desired), apply a few drops of the serum to your face.
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Avoid Sensitive Areas:
- Avoid the delicate skin around the eyes and mouth, as retinoids can sometimes cause irritation in these areas.
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Moisturizer:
- After applying the serum, follow up with a moisturizer to keep your skin hydrated and help prevent dryness or irritation. This is especially important for those with dry or sensitive skin.
-
Start Slowly:
- If you're new to retinoids, start by using the serum 2-3 times per week, gradually increasing usage to nightly as your skin builds tolerance.
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Sun Protection:
- Always apply sunscreen the following morning when using retinoid products. Retinoids can make your skin more susceptible to sunburn and damage.
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Consistency:
- For best results, use The Ordinary Granactive Retinoid 2% Emulsion Serum consistently over a period of weeks. Skin improvements, such as smoother texture and reduced fine lines, may take several weeks to become noticeable.
Shipping Policy
Shipping Policy
At Khayest.pk, we provide fast and reliable delivery across Pakistan.
Orders are processed within 1–2 business days. Delivery typically takes 2–5 business days depending on your location.
Once your order is dispatched, you will receive a tracking number via SMS or email to monitor your shipment.
For shipping assistance: khayest.official@gmail.com · +92 331 9995744
Return & Refund Policy
Return & Refund Policy
Due to the nature of perfumes and personal care products, Khayest does not offer refunds for change of mind.
Exchanges are only applicable if you receive a damaged product or an incorrect product.
To qualify for an exchange, record a clear unboxing video starting from the sealed package and report the issue on the same day of delivery. Claims without valid video proof or submitted after delivery day may not be accepted.
Send your unboxing video and order details to khayest.official@gmail.com or WhatsApp +92 331 9995744.

The Ordinary Granactive Retinoid 2% Emulsion Serum
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